“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
Kona, The Ironman World Championships. The most hyped and talked about race of the year. The sole focus for many triathletes over their year or even their careers. But should a pro triathlete put 'all their eggs in one basket' and sacrifice their season for just this one race. HOKA athlete, Laura Siddall gives her take on this konundrum and her 2018 Kona race run down.