“Radical change often comes about in trying to solve a simple problem. Our original goal was to improve endurance race times by designing a shoe to go downhill faster. In doing so, we inadvertently reinvented the running shoe.”
- HOKA ONE ONE® Co-Founders Jean-Luc Diard and Nicolas Mermoud
HOW IT ALL STARTED
Watch "The Rundown" and see how HOKA became, well HOKA. Meet our founders and see how trying to solve a problem lead to the creation of the brand you know and love.
Fitness and ultra marathon guru, Ian Morgan is famed for his long distance running and technical trail expertise. Here he gives a detail review on the differences between HOKA's most popular trail running shoes - the Mafate and Speedgoat.